Priscilla Marie Perez

Independent concept study / Fictional brief

Little Things

A conceptual launch series for a fictional stationery collection.

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A conceptual launch series for a fictional stationery collection.
Original independent concept study · Fictional brief

The brief

Build a campaign around the idea of collecting small notes and making room for everyday observations.

Visual decisions

Two overlapping paper-like panels and a curved handwritten mark give the composition an approachable texture. A small lower caption identifies the stationery-launch concept.

Application and scope

The product collection is imagined. There is no shop, inventory, paid placement or product order attached to the study.

For a real project, the final source material, deliverable formats, review responsibilities and usage rights would be defined in the brief. The visible study shows one bounded visual direction rather than a promise of commercial performance.

Discuss a related project